Blog

The Tahitian Beast, SIC Maui athlete Georges Cronsteadt is down in New Zealand along with seven other well-rounded waterman competing in The Ultimate Waterman event to determine who is the Ultimate Waterman.  The first discipline of the Ult...

The SIC Maui team has been on the road for the last couple of weeks down in the southern hemi. The crew has been to New Caledonia, Tahiti, Australia and will continue to travel around in that area for the next week or so. Livio Menelau...

The fourth annual Paddle Imua event to benefit Imua Family Services' Camp Imua will once again take place on May 9, 2015 at the Maliko Gulch to Hawaiian Canoe Club in Kahului Harbor. SIC Maui will be present hosting an insanely fun SUP relay ...

It was announced earlier last week that our very own Tahitian Beast, Georges Cronsteadt, is the final athlete to join the list of incredible athletes who will partake in the Ultimate Waterman event in mid-March. Georges will be joining seven oth...

SIC Maui Global Team Rider Georges Cronsteadt dominated over the weekend with a win in Auckland, New Zealand at the Jetts City Surf Series event #10. With close to 50 participants, Georges was able to come in on top over the rest of the field.Ge...

SUP Examiner has been pumping out a ton of reviews on products and his latest review is on our 12.6 Air Glide Inflatable! Here is a brief excerpt from the review:"The SIC X 12.6 Air Glide is a highly versatile and fun product. It performs well i...

Don't let winter and cold weather get you down...Follow the lead of Global Team rider Kenny Kaneko as he paddles into below freezing weather! Suit up properly and it shouldn't be too cold at all! Watch Kenny brave the cold!...

The Fish 9.5, one of our new 2015 models was just featured on SUP Examiner. Check it out: The 9.5 Fish was designed for the high-performance SUP surfer in mind. That being said, it's an awesome board for beginner SUP surfers, advanced SUP surfe...

Earlier in 2014, Will Schmidt set a world record and was the first person to standup paddle largely unassisted from Canada all the way down to Mexico on his standup paddle board. As you can imagine, this journey was an incredible accomplishment for W...

SUP the Mag featured the SIC Bullet 11' in its latest review. Check out what they had to say:The SIC Maui Bullet 11' by Shaper Mark Rapphorst is truly well rounded for every kind of condition. Built for recreational fitness paddling and primarily lad...

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