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Mele Kalikimaka and Happy Holidays!

MAUI, Hawaii - From SIC's homeland in Hawaii to our athletes, ambassadors, and supporters in places all around the world, we wish you a very happy Holiday Season. Every culture celebrates different holidays and embraces unique traditions, but however you choose to spend this special time, we hope it is full of family, friends, and [...]

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Caio Vaz and Mariecarmen Rivera Victorious at 2017 Pan American Claro Games

It was a great showing for team SIC at the 2017 Pan American Claro Games in Lima, Peru. The event had record high participation with 15 national teams and a total of 220 athletes all traveling to the shores of Punta Rocas to compete for titles. After a fierce five day long competition, SIC Maui [...]

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BOUND BY WATER: Jade Howson

One of the newest additions to the SIC Global Team is the impressive fifteen-year-old Jade Howson. Born and raised in Laguna Beach, California, the young stand up paddle phenom is already making a name for herself within the global SUP world. Jade started paddling when she was just seven years old, exploring the local coves, learning [...]

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SIC Team Battles Top Talents In 2017 Pacific Paddle Games

DANA POINT, California - It was an awesome outing for the SIC Maui team at the 2017 Pacific Paddle Games in Dana Point, California. SIC team members from around the globe all united in Doheny State Beach, ready to take on the SUP world’s top talents. To Kody Kerbox, the competition has never been tougher.“Every [...]

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SIC Athlete Update: Caio Vaz 3rd at SUP 11 City Tour & PPG

FRIESLAND, Netherlands - SIC Global Team Athlete Caio Vaz took home 3rd place in the Men's Open Class of the SUP 11 City Tour: The Ultimate Challenge 2017 in Holland. Vaz's overall total time for 3rd place overall was 19:44:38 over the 4 days race."It was an amazing experience," said Vaz. "I never thought I [...]

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SIC Team in Hood River For Columbia Gorge Paddle Challenge 2017

HOOD RIVER, Oregon - The SIC Team was in full force at the Hood River Columbia Gorge Paddle Challenge earlier this month. SIC Global Team Athletes Tommy Buday, Kody Kerbox, Andrea Moller and Seychelle along with Ambassadors Miguel Beltran, Ben Gareiss, Marie Carmen Rivera and Rhys Staples were all in the Pacific Northwest for racing, [...]

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SIC Wins Two Supconnect Gear of the Year Awards

SALT LAKE CITY, Utah - SIC received two 2017 Supconnect Gear of the Year Awards with their SIC Bullet and Feelgood Series paddleboards. The Bullet Series was awarded the Best All Around Gear of the Year Award and the Feelgood Series won the Creative Gear of the Year Award. The 8th annual Supconnect Gear of [...]

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Connor Baxter Wins Maui 2 Molokai on the New 2018 SIC Bayonet 17.0 with FAST

Photo Credit: Karen BaxterMAUI, Hawaii - The race board that Connor Baxter rode to victory in last week's Maui 2 Molokai may have been painted like another brand, but the shape and performance was distinctly the work of Mark Raaphorst of SIC. There is a reason why the world's best SUP racers opt to have a [...]

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Vote SIC Maui in the SUPConnect Editor's Choice Awards 2017

SAN DIEGO, California - SIC is honored to be nominated in multiple categories for the 2017 SUPConnect Editor's Choice Awards. SIC is up for awards for the Brand of the Year. along with the Bullet Series, inflatable Air-Glide Bullet and Feelgood Surf Series being nominated for Gear of the Year awards in their respective categories. [...]

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Molokai Holokai Celebrates 15th Annual Maui 2 Molokai Challenge

MAUI, Hawaii - The 2017 Molokai Holokai Weekend Presented by Maui Jim is coming up on July 8-9 is the 2nd oldest Pailolo Channel crossing event next to the sailing canoes. The Maui 2 Molokai Challenge will be celebrating its 15th year since Youth in Motion started this event. The Molokai Holokai has continued to grow since [...]

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