Loading... Please wait...


SIC Global Athletes Medal At 2018 ISA World SUP & Paddleboard Championship

Posted by SIC Maui on

Photo by: ISA / Pablo Jimenez

Global Athletes Martin Vitry (FRA), Jade Howson (USA), and Caio Vaz (BRA), alongside Regional Ambassador Alexis Deniel (FRA) and Youth Development Team Rider Guilherme Cunha (BRA) represented their home countries and SIC on a global stage at the 2018 ISA World SUP and Paddleboard Championship. The weeklong competition was nothing short of fierce, with the world’s best racers making their way to Wanning, China to compete for gold.

SUP Surfing

Photos by: ISA / Pablo Jimenez

Pro Men

The first days were dedicated to the SUP surfing division - where Caio Vaz was ready to pull out out the stops for his home country of Brazil. Following several days of surfing Caio ended up proudly winning bronze for Brazil. 

Photo by: ISA / Pablo Jimenez

Alexis Deniel of Team France finished 16th in the final SUP Surf rankings.

Technical Races

Photos by: ISA / Pablo Jimenez

Pro Men

The Technical Races kicked off on Day 5 of the ISA World SUP and Paddleboard Championship. Global Athlete Martin Vitry finished 2nd in his heat, securing his spot in the finals the following day where he proudly finished in 5th place against the world’s top racers.

Photo by: ISA / Pablo Jimenez (bottom left) / Sean Evans (top, bottom right)

Jr. Pro Men

Junior Pro athlete Guilherme Cunha, who competed in both the Pro and Jr. Pro divisions, held his own against the elite to ultimately earn a spot in the pro technical finals alongside his fellow SIC teammate. Guilherme crossed the finish line in 20th place out of 40 in the pro finals. In the Jr. Pro division, Guilherme finished 7th out of 16.

Photo by: ISA / Sean Evans

Pro Women

3X Swiss SUP Champion and mother of 2, Lidvina Champendal-Stragiotti represented her home country for the second time at the ISA World SUP and Paddleboard Championship this year. Lidvina finished 8th in her heat and 22nd overall in the Women's Technical Race.

Photo by: ISA / Pablo Jimenez

Jr. Pro Women

Holding it down for the SIC women in China, Jade Howson from California dominated in the Jr. Pro division and won the Technical Race.

“My race was so cool and different,” shared Jade. “I had a new set of competition and new waters to compete in. The most challenging part of the race was not knowing who I was up against. At home, I compete against mainly the same people, so I know who I’m up against. Here, I hadn’t competed against any of the girls on the start list. It was fun and challenging to have a new set of racers.”

Photo by: ISA / Pablo Jimenez (left) / Sean Evans (right)

Despite the challenges of racing in a new place, against a whole different roster of racers, Jade was able to pull out the victory for herself and Team USA. Flying fast on her RS ‘Rocket Ship’, she comfortably finished first against her fellow female racers to clinch the gold.

“The best part has been being with the team, we have such a good group of athletes this year and we are like a family,” continued Jade. “My board was rocket fast as always, and I shared it with Guilherme, so it was cool to see him go fast on it too. It worked beautifully in the wind and surf, I couldn’t have had a better board under my feet. Winning gold this year feels amazing. I’m so lucky to have the opportunity to represent my country through my favorite sport.”

SUP Sprints

Photo by: ISA / Pablo Jimenez


Competing against some of the fastest female paddlers from around the world - many several years her senior - lightning speed Jade Howson picked up a bronze medal in the Sprints for the second year in a row.

SUP Distance

Photo by: ISA / Pablo Jimenez


In the Distance Race, Martin finished in 7th place for Team France out of 40 racers, battling neck and neck with USA’s Connor Baxter in the final stretch of the race.

Overall Team

Photos by: ISA / Pablo Jimenez

SIC Global Athletes Jade Howson (USA) and Martin Vitry (FRA) both helped secure podium spots for their home countries. Team USA won silver while Team France took bronze to close out the 2018 ISA World SUP and Paddleboard Championship.

Congratulations to all the SIC athletes on amazing performances in China! See below for more photos from the ISA World Championship.

More Photos

Martin Vitry hits the sand during the Technical Race heats. Photo by: ISA / Sean Evans

Jade Howson leads a pack in the Sprint Race. Photo by: Sean Evans

Martin Vitry keeping his foot on the gas during the Distance Race. Photo by: Pablo Jimenez

Jade Howson with Team USA.

Caio Vaz and Guilherme Cunha with Team Brazil.

Martin Vitry and Alexis Deniel with Team France.

Jade Howson (left) and Martin Vitry (right) representing their home countries in China. 

Martin Vitry Crowned French National SUP 12'6 Champion

Martin Vitry was crowned French National 12'6 Stand Up Paddle champion this weekend at the ninth running of the French 12'6 National Championships, an event split between Bordeaux and the legendary spot at Lacanau, winning both the Long Distance and Technical Race disciplines. It all got under way on Saturday on the massive waters [...]

Read More »

Rai Taguchi Finishes 2nd At All Japan SUP Championship

On October 13, 2018, around 200 paddlers came out to Enoshima East Beach for the 7th annual All Japan SUP Championship following local selection races. SIC athlete Rai Taguchi, along with SIC riders Shou Kikukwa, Natusmi Baba, and Rika Okuaki, were ready for a big weekend of racing. The first day was the 15km long distance [...]

Read More »

Camp Crystal Kai: An All Women’s Week-Long SUP Camp

Based in historic Beaufort, North Carolina, Camp Crystal Kai is a health and wellness stand up paddleboarding experience for women who are interested in getting outdoors, exploring different facets of SUP, and living a healthy lifestyle. Led by SIC Ambassadors Casi Rynkowski and Anna Levesque, camp goers will paddleboard through paradise along 85 miles of [...]

Read More »

Team SIC Makes a Splash at The 2018 Pacific Paddle Games

Another year of the Pacific Paddle Games has officially come and gone and it was definitely a memorable one. With SIC athletes, ambassadors, and families traveling from all over the U.S./Hawaii, France, Japan, Brazil, Tahiti, Portugal, Panama, U.K., Finland and Spain to Dana Point, California, it was yet another action-packed week of racing and team [...]

Read More »

Seychelle & Jade Howson On Top At Battle of the Bay 2018

Team SIC came up big at the 2018 Battle of the Bay in San Francisco over the weekend. In flat yet fun conditions, Global Athletes Seychelle and Jade Howson dominated the podium in first and second place respectively. With only 5 seconds separating their finishes - Seychelle coming in at (1:10:49) and Jade (1:10:54) - [...]

Read More »

Martin Vitry Wins European Championships, Qualifies for ISA World Championships

Photo via: Fédération Française de Surf Global Athlete Martin Vitry of France was crowned Champion of Europe at the 2018 European SUP Championship in Sardinia, winning both the technical and long distance races. With these wins, Martin has officially qualified to represent Team France in the ISA World Championships in China this November. Martin’s victories confirm not only [...]

Read More »

Seychelle Earns Her 3rd SUP11 City Tour Crown With Inspiring Comeback

Photo via: SUP11 City TourFollowing five back-to-back days of distance paddling, Seychelle was officially crowned champion of the 2018 SUP 11 City Tour in Holland. Seychelle has raced in the SUP 11 City Tour twice before in 2015 and 2016 and won both times. She took the year off in 2017, but this year she was determined [...]

Read More »

Columbia Gorge Paddle Challenge 2018

It was an awesome - and windy - few days in Hood River, OR for the 2018 Columbia Gorge Paddle Challenge. SIC Team athletes Seychelle, Jade Howson, Martin Vitry, Kody Kerbox, Keaton Rose, Zeke Rose, Riley Jaggi, Melene Jaggi, Slater Fleck and Jameson Roeber, arrived early in the week and had time to enjoy [...]

Read More »

SIC Wins 2018 Supconnect Brand of the Year & Race Board of the Year

The 2018 Supconnect Award winners were officially announced and SIC is honored to win the Supconnect Brand of the Year award and the Race Board of the Year award for the RS Series. The annual Supconnect awards acknowledge brands, athletes, and gear that have made exceptional contributions to the sport and winners are selected based [...]

Read More »